FROM FLOOR TO FASHION – maxjenny! & Kasthall

Maxjenny has designed vibrant, sustainable rugs for KASTHALL that are true works of art for the floor. Inspired by nature’s palette, they feature soft, flowing lines in warm reds, oranges, yellow-green, and touches of blue, creating a sense of harmony that suits both modern and classic spaces.

The creative journey didn’t stop there. The striking rug patterns also inspired a capsule collection of exquisite garments, bringing floor artistry into fashion. This includes a luxurious short jacket in shimmering golden lurex, with a structured cut, wide sleeves, and a belt-fastened back—an elegant yet bold statement piece. The Flowing Shirt Dress – A sculptural design with a high collar, voluminous sleeves, and a cinched waist. The full A-line skirt creates a regal yet effortless look. The V-Neck Balloon Dress – Playful yet dramatic, featuring a deep V-neckline, statement balloon sleeves, and a sculptural skirt for ultimate movement. To complete the collection, a silk scarf captures the rug’s vibrant palette in a fluid, wearable piece—perfect as a neck scarf, headwrap, or styled as a top.

At Studio Maxjenny!, this collection extends our design philosophy—merging art, function, and sustainability to create timeless beauty.

Maxjenny has designed vibrant, sustainable rugs for KASTHALL that are true works of art for the floor. Inspired by nature’s palette, they feature soft, flowing lines in warm reds, oranges, yellow-green, and touches of blue, creating a sense of harmony that suits both modern and classic spaces.

The creative journey didn’t stop there. The striking rug patterns also inspired a capsule collection of exquisite garments, bringing floor artistry into fashion. This includes a luxurious short jacket in shimmering golden lurex, with a structured cut, wide sleeves, and a belt-fastened back—an elegant yet bold statement piece. The Flowing Shirt Dress – A sculptural design with a high collar, voluminous sleeves, and a cinched waist. The full A-line skirt creates a regal yet effortless look. The V-Neck Balloon Dress – Playful yet dramatic, featuring a deep V-neckline, statement balloon sleeves, and a sculptural skirt for ultimate movement. To complete the collection, a silk scarf captures the rug’s vibrant palette in a fluid, wearable piece—perfect as a neck scarf, headwrap, or styled as a top.

At Studio Maxjenny!, this collection extends our design philosophy—merging art, function, and sustainability to create timeless beauty.